SS24

  AALTO RECODED™ Presents his Spring Summer 24 Collection

 

Aalto Recoded™ - Collection Printemps Été 24

INSPIRATION: Aalto Recoded™ Présente la Collection Printemps Été 24

Aalto Recoded™

Aalto Recoded™ introduces its Spring Summer 24 collection, RE/SOUL, a line that seamlessly blends artisanal design with the transformative art of repurposing waste. This collection is a testament to the brand's commitment to sustainability and innovation, drawing inspiration from the raw and innocent essence of Finnish youth and the liberating spirit of Art Deco femininity.

The collection is deeply inspired by Finlandia, embodying the spirit of the Finnish youth. It captures a sense of purity and authenticity, reflecting the raw and untainted aspects of youth culture. This influence is evident in the collection’s casual urban silhouettes, which blur the lines between industrial minimalism and unique craftsmanship.

FASHION SHOW

 

Crafty High and Low: A Fusion of Industrial Minimalism and Unique Craftsmanship

Aalto Recoded™ introduces its Spring Summer 24 collection, RE/SOUL, a line that seamlessly blends artisanal design with the transformative art of repurposing waste. This collection is a testament to the brand's commitment to sustainability and innovation, drawing inspiration from the raw and innocent essence of Finnish youth and the liberating spirit of Art Deco femininity.

 The collection is deeply inspired by Finlandia, embodying the spirit of the Finnish youth. It captures a sense of purity and authenticity, reflecting the raw and untainted aspects of youth culture. This influence is evident in the collection’s casual urban silhouettes, which blur the lines between industrial minimalism and unique craftsmanship.

Art Deco Feminine Body Liberation

A key theme in RE/SOUL is the liberation of the feminine body, inspired by the Art Deco era. This influence brings a touch of glamour and sophistication, adding a liberating twist to the collection’s overall aesthetic. The interplay between femininity and masculinity is explored through preppy clichés and industrial workwear, creating a dynamic and intriguing dialogue between the garment and the body.

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EDITO: RE/SOUL - A Sustainable and Technological Marvel

The RE/SOUL collection represents the continuity of Aalto’s RECODED™ line, which is rooted in sustainability and revolves around technological advancements. By repurposing vintage materials and focusing on low-impact natural fabrics such as post-consumer denim, silk, and hemp, the collection champions environmental consciousness.

Sustainable Sourcing and Innovative Materials

RE/SOUL's dedication to sustainability is reflected in its use of 100% post-consumer denim and silk, as well as low-impact natural hemp. This approach not only reduces waste but also aligns with Aalto’s mission of crafting soulful pieces that are meant to endure.

Collaboration with Kalevala Koru

Presented at Helsinki Fashion Week in May 2023, RE/SOUL featured a collaboration with Kalevala Koru, an iconic Finnish jewelry brand. Known for their innovative use of recycled materials, Kalevala Koru’s jewelry complemented the collection perfectly. Their pieces, made from 100% recycled gold and 95% recycled silver, echoed Aalto’s commitment to sustainability and craftsmanship. The partnership highlighted the shared values of both brands, combining traditional craftsmanship with modern technology.

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